About Phiten Hawaii
With the Aloha Spirit and Phiten Technology — dedicated to your Health and Performance.
Our Mission
With the Aloha Spirit and Phiten Technology, Phiten Hawaii is dedicated to helping people locally and worldwide to seize one's better Health and Performance.
History
Phiten was established in Kyoto, Japan in 1983. President Yoshihiro Hirata started this life mission when he recovered from a serious illness. "I want to help people in the world!" His strong will to help people led him to create the unprecedented Phiten Process and establish Phiten Japan. Ever since, he has been producing a variety of products alongside innovative technologies based on customer needs and wants. Phiten's company philosophy is to hear from customers and solve their problems in order to improve their quality of life.
Inheriting Mr. Hirata's will, Phiten's operation in Hawaii was started under Phiten USA. The Phiten Hawaii Shop opened at the corner of Kapiolani and Keeaumoku in 2002, moved to Pearlridge Shopping Center in fall of 2012, and closed in December 2014.
January 2015 marks the new beginning of Phiten Hawaii. Phiten is now available through fine retailers throughout the State: Shirokiya, Long's Drugs, Marukai, Don Quijote, GNC, and many other specialty retailers. You may also find Phiten Hawaii at Special Events such as Marathon Events, New Products Shows, Senior Fair, and other Sporting Events.
Yoshihiro Hirata
Founder & President · Phiten JapanPhiten was born from a deeply personal mission. After recovering from a serious illness, Yoshihiro Hirata committed himself to helping people feel better and live healthier lives. His determination led to the creation of the Phiten Process — an innovative technology platform that underpins every product Phiten makes today.
Phiten Hawaii
Established 2002 · State of HawaiiCarrying forward Mr. Hirata's vision, Phiten Hawaii was established to bring these innovations to the islands. From our original storefront on Kapiolani to today's statewide retail network and community events, we are proud to share the benefits of Phiten Technology with the Aloha community.
"Much Love and Aloha to the entire Phiten Ohana!"
We strive to better serve you and your needs, and to continue to expand usage and loyalty in pursuit of your Health and Performance.
Our Goals
Our goal is to communicate well with our customers and offer the products which best match their needs — helping them improve their lifestyle and elevate their quality of life.
Thank you for being a part of our journey.
— Much Love and Aloha, The Phiten Hawaii Team